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Digital Strategic Planning: A Practical Guide for the Cultural Sector

From OC’s National Conference 2019: 

John White Fiona MorrisFacebook, and Twitter, and Youtube, oh my! The arts and culture sector operates in an increasingly digital landscape. How do orchestras keep up with the pressures and opportunities of going digital, and where do we strike a balance between online offerings and our live programming? Fiona Morris and John White of The Space lead this workshop on developing and executing an effective digital strategy for your organization. They draw on research and case studies to examine issues like content creation, rights management, and how to really reach audiences online.

The accompanying slide deck can be found here: