Orchestras Canada/Orchestres Canada

Cover Photo for the Online Audiences Toolkit, showing a woman playing violin in a field, wearing a green dress, as well as the logos of Orchestras Canada, The Space and the Canada Council for the Arts.
Digital Strategy Marketing and Communications Resources

Online Audiences Toolkit

With funding from the Canada Council for the Arts Digital Strategy Fund, OC has partnered with digital experts at The Space for an updated and all-Canadian version of the Online Audiences Toolkit!  It’s a useful, plain language guide to developing, sharing and assessing online content, with a blend of practical tips and gripping case studies featuring people and organizations we all know.

Download the Online Audiences Toolkit now! Fill out the form below and we’ll email you a download link:

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Case study participants:

Mark Turner, CEO and Creative Producer, Saskatoon Symphony Orchestra

Jean-Frédéric Caron, Executive Director, Orchestre de l’Agora

Ronald Royer, Music Director & Producer, SPOGreatMusic Digital Content, and Devin Scott, Executive Director & Executive Producer/Editor of SPOGreatMusic Digital Content, Scarborough Philharmonic Orchestra

Daniel Mills, Executive Director, Kamloops Symphony Orchestra

We acknowledge the support of the Canada Council for the Arts.

Canada council for the arts logo