Clarifying Your Orchestra’s Mission, Vision & Values
Who’s your orchestra for? And how might an organization as straightforward as an orchestra benefit from articulating a clear, compelling common purpose?
On Wednesday, November 3rd, 2021, Orchestras Canada hosted a webinar titled Clarifying Your Orchestra’s Mission, Vision & Values as part of its Festival of Learning – Resilient Ontario Orchestras*. OC’s Executive Director Katherine Carleton along with Judy Gargaro and Matthew Jones (respectively President and Music Director of the Etobicoke Philharmonic) gave a dynamic presentation and discussion about the theory and practice of mission, vision and purpose.
Resources:
The Ontario Arts Council “Guide to the Preparation of a 3 Year Plan for Orchestras” (1989) document referenced in the presentation is available here.
*The Resilient Ontario Orchestras project is designed to help Ontario’s smaller budget orchestras and youth orchestras (groups with annual, pre-pandemic revenues under $500,000) access customized consulting help and resources to help them plan for a sustainable return to public performances as soon as it’s viable.
This project is made possible with generous support from the Ontario Trillium Foundation. The Ontario Trillium Foundation (OTF) is an agency of the Government of Ontario, and one of Canada’s leading granting foundations. OTF awarded $108 million to 629 projects last year to build healthy and vibrant communities in Ontario.
