in the Age of AI
Date: 3 November 2026
Time: 1:00 pm to 2:00 pm Eastern
Location: Zoom Meetings
Cost: Free
Ce même webinaire sera présenté en français à 10 h 00.
Accessibility: AI-generated subtitles in English will be available through Zoom.
Who is this for: Leaders and staff members from Canadian orchestras interested in increasing digital discoverability for their orchestras.
Recording: This webinar will be recorded and shared on the Resources section of our website.
Orchestra concert discovery is changing as audiences increasingly turn to search engines, AI-powered tools, event calendars, and other digital platforms to find performances, making it more important than ever for your orchestra’s concert information to be easy for machines to find, understand, and reuse.
Hosted by Orchestras Canada and CAPACOA, and facilitated by Morgan Pannunzio from the Artsdata team, this webinar will explore how authoritative websites, open databases such as Artsdata, and Schema structured data can work together to strengthen the digital presence of orchestral performances.
Participants will learn practical strategies for publishing accurate, machine-readable concert information, connecting it across the wider digital ecosystem, and making that information easier to discover through search engines, AI tools, and other online services. The session will also introduce accessible tools and workflows for creating and publishing structured event data, with examples tailored to orchestras and performing arts organizations.
Presenter: Morgan Pannunzio, CAPACOA / Artsdata
Morgan Pannunzio (she/her) is a multidisciplinary artist and arts administrator based in Toronto, on the traditional territory of the Anishinaabe, Mississaugas of the Credit, Huron-Wendat, and Haudenosaunee peoples.
Her work brings together community engagement, digital discoverability, and open-data best practices to improve how Canadian arts organizations, individual artists, live performances, and venues are found and represented online.
Morgan is the Digital Discoverability and Community Project Manager at the Canadian Association for the Performing Arts (CAPACOA), where she contributes to Artsdata and leads programs including Digital Discoverability On Demand. In this role, she helps arts organizations make information about their events, artists, and venues easier to find, access, and reuse.
Since joining CAPACOA in 2024, Morgan has contributed to open-data initiatives involving cultural organizations and venues across Canada, supported the quality of CAPACOA member data, and collaborated with partners including BC Live, the Toronto Arts Council, and the Toronto Alliance for the Performing Arts. She has also facilitated a national webinar series on ticket fraud and resale, presented by the Canadian Live Music Association and Artsdata.